CALLING ALL GREAT UK TV COMMERCIALS!
DMC has been appointed the exclusive UK commercials channel agent for IFILM, so hit us with your best work…
Archive for 2002
DMC PARTNERS WITH IFILM.COM
Rae Ann Fera - Boards Online, May 1 2002
Digital Media Communications (DMC) has struck a deal with Hollywood broadband entertainment network iFILM to act as the exclusive UK commercials agent for iFILM.com’s soon-to-be-launched commercials channel… DMC, whose successes include viral marketing for MTV and Microsoft Xbox “Champagne” (see Boards, May 2002), will be responsible for sourcing commercial material to be streamed on the channel.
THE GUARDIAN AND DMC TALK ABOUT TALENT MARKETING
Education Guardian, April 16, 2002
The Guardian newspaper asked DMC how budding creatives can use the latest marketing techniques to get noticed…
REVOLUTION SPREADS THE WORD ON VIRAL MARKETING
Revolution UK, 3 April, 2002
Compelling content, clever seeding, careful tracking. This article by DMC’s managing director Justin Kirby looks at all the angles of online viral marketing and draws conclusions from the company’s wide experience of this technique.
NEW LAGER SPOOF GOES DOWN WELL!
DMC and director Anke Hoppner have followed up last year’s ‘Blagit’ online viral marketing campaign with a new campaign that ‘takes the piss’ out of lager commercials…
DESIGN ROUND UP
Internet Magazine, April 2002
Cashing in on the huge popularity of Pop Idol, Digital Media Communications has created an online game called Pop Supremos for client Butlins. Designed as a promotional tool for holiday camp operator, Pop Supremos challenges visitors to create and manage their own pop band
WEB AGENCY DMC DESIGNS BUTLIN’S WEB SITE
Revolution UK, March 13 2002
In last week’s Revolution (6 March, p18), the web design agency for butlinsonline.co.uk was miscredited as Lateral. The site was actually designed by DMC for the holiday camp operator.
ONLINE AND ONSIDE
Marketing Week - Evolve, 28 February 2002
Justin Kirby managing director of the DMC agency says: “We have been approached by some relevant brands that would like to do a viral campaign over the World Cup. They want to align their product with the event, but they are not sponsors and they don’t sponsor any players who are appearing.”
