VBMA ANNOUNCES MISSION & PRINCIPLES
PR Newswire, London, October 7 2004
Leading industry group, the Viral + Buzz Marketing Association, defines its first platform and announces a membership surge, with comments from co-founder DMC.
VBMA co-founder Justin Kirby of DMC in the UK states, “There are also almost 100 members of the new VBMA network, which brings together a wider group of practitioners, academics and end-clients who are interested in this field. The VBMA platform will help us all to further develop, validate and promote our industry within the parameters of a positive set of guidelines.”"
