DMC are the experts in viral, buzz, word-of-mouth and social media marketing (known collectively as 'connected marketing') for major brands. Read all about us, our work and what we can do for you, and stay informed with the latest thinking in the connected marketing field.
Joseph Matheny, Alternate Reality Gaming (ARG) expert and CTO of interactive marketing solutions network Mediatrust, is the specialist in our latest exclusive podcast interview.
One of the founding fathers of ARG, Joseph explains its history from 1984 through the rise of the Internet to its present day use and misuse in marketing communications.
Download the free podcast here.
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