In this exclusive podcast interview, we talk to Professor Frank T. Piller, an academic and consultant specialising in mass customisation and open innovation in Europe and the US.
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Our latest exclusive podcast interview is with Reinier Evers, founder of independent consumer trend firm Trendwatching.com.

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Our second exclusive corporate blogging interview discusses research findings - including corporate blogging uses, strategies and tools - with John Cass, research fellow and advisory board member for the Society of New Communications Research.

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Listen to our insightful discussion about the importance of developing corporate narrative with Annette Simmons, author of “Whoever Tells the Best Story Wins”.

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The Guardian newspaper Blogs Editor Kevin Anderson and well-known UK blogger and social media consultant Suw Charman discuss key aspects of corporate blogging in a new podcast available now.

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The second podcast in our new series of exclusive interviews with specialist connected marketers was launched today.

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It’s been over a year since our connected marketing book was published. We’ve been reviewing how connected marketing has changed since then, and part of our research involves interviewing a range of experts in the connected marketing arena.

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Podcast series 1, January 2006

DMC’s MD Justin Kirby interviews 5 more expert connected marketing academics, consultants and practitioners from around the world providing valuable insight into this field during exclusive podcast interviews (more…)

Podcast series 1, December 2005

The author of bestselling book Anatomy of Buzz gives marketers his latest opinion and advice about word of mouth and buzz marketing.

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